Here’s a summary of recent articles and blogs related to fundraising and nonprofit organizations. As always, please forward this to others who might benefit from the information. Thanks again for reading!
FUNDRAISING
- Using Outcomes to Measure Nonprofit Success – NPQ – Nonprofit Quarterly How can donors evaluate whether or not a charity will ultimately deliver on their promise or mission? via AFP Blog
- 18 Tips to Create a Wildly Profitable Monthly Giving Program I am so impressed with the power of a monthly giving program. Here’s why: It creates ongoing predictable cash flow. It’s relatively cheap – and painless. It’s how you create reliable, SUSTAINABLE fundraising cash flow. by Gail Perry
- Veteran Fundraiser Jerold Panas on the Subject of Asking Jerold Panas has helped a diverse range of organizations raise an estimated $11 billion. GuideStar has published excerpts from Mr. Panas’s books, and we’re pleased to be able to share his additional thoughts with you. via AFP Blog
- Heart And Mind … Both Count This Paul Sullivan column in the NY Times — Two Paths for Charitable Giving: From the Head or From the Heart — discusses one of the perennial questions about charitable giving — does it come from the head or the heart? by Tom Belford
- Fundraising Takeaways and Quotables From Giving USA 2013 There have been countless articles and blog posts on the Giving USA 2013 report and here is another one. Here are some key statistics and quotes shared at the presentation. via AFP Blog
MARKETING / COMMUNICATIONS
- When Refreshing Stale Content, Relevance and “Real Time” Rule Here are some tips on refreshing your content and ensuring it is relevant and in “real time”. by Lori Halley
- Instead of Help, Support, Resources and Services I’ve railed on about how words like “help” and “support” aren’t good because people don’t know what you want them to actually do. You have to be clear and specific about what that thing is and how they should do it. Same with words like “resources”, ”programs” and “services.” by Kivi Leroux Miller
- Four Tips to Protect your Online Privacy Many nonprofits were not surprised to learn that the government monitors average citizens’ private emailss. It just wasn’t confirmed until recently how the government has partnered with Google, Facebook, and Verizon to make it easier to monitor messages and conversations. by Allyson Kapin
- Should My Nonprofit Market to Millennials? Nonprofits marketing to millennials—seems to be the common conundrum popping up everywhere. But why? Because millennials (or Gen Y) will have the largest buying power in the U.S. by 2017. by Matt Spitsen
- Half of people give up when trying to donate by mobile More than half of people who try to donate to charity online by using a mobile device never get as far as making the donation. via AFP blog
- 7 ways nonprofits can benefit from Facebook hashtags By now you may or may not have heard that Facebook hashtags have been rolled out to many users. These hashtags link conversations together like they do on Twitter. by John Haydon
LEADERSHIP
- Building Leadership The concept for the CEO Build was simple – take some of Greenville’s most influential business leaders and have them build a house together for a family that otherwise might not be able to afford to own…via AFP Blog
- Continuing Education: Advantages of Attending Professional Conferences Having been a frequent speaker and presenter at numerous professional conferences and seminars throughout the region, I remember only too well when I served in similar high-level positions. via AFP Blog
- Rediagnosing “Founder’s Syndrome”: Moving Beyond Stereotypes to Improve Nonprofit Performance It has become fashionable in governance literature to assume that a disease called “founder’s syndrome” can explain every challenge that nonprofits face once their founders have done the heavy lifting. via AFP Blog
- Have You Tried the Twinkies Approach to Your Volunteers and Donors? No, I’m not talking about feeding them junk food. But haven’t you been amazed about the joy that recently greeted the revival of Twinkies? It probably has more to do with nostalgia than appetite. Have you thought about what is nostalgic to your volunteers and donors? by Joanne Fritz
NONPROFIT NEWS
- Largest to Smallest, Businesses Around the Globe Are Giving Back The more research I do into corporate social responsibility, the more I find that corporate giving is almost ubiquitous. Everywhere I turn, I find increasing evidence of corporate generosity coming from the largest to the smallest organizations. via AFP Blog
- We cannot fundraise alone The outcomes of the Great Fundraising report commissioned earlier this year from Professors Sargeant and Shang are backed up by the experiences we have gained with clients over the last year. by Alan Clayton
- The Blackbaud Index: Overall Charitable Giving Grew 1.1% in May, Online Giving Was Up 15.2% The Blackbaud Index reported last week that overall charitable giving increased 1.1% and online giving increased 15.2% for the three months ending May 2013 as compared to the same period in 2012. via AFP Blog
- A Blank Slate is a Full Opportunity The debate over tax reform and the charitable deduction has taken another surprising twist. by Andrew Watt
- 2013 Membership Marketing Benchmarking Report Here are some of the highlights of MGI’s Report. The good news is that “based on input from nearly 700 respondents, 2013 results show that membership organization numbers continue to rebound.” by Lori Halley
