Here’s a summary of recent articles and blogs related to fundraising and nonprofit organizations. As always, please forward this to others who might benefit from the information. Thanks again for reading!
FUNDRAISING
- Honor Others through Memorial Gifts that Create a Legacy. “Honorariums and memorial gifts are meant to celebrate an occasion or celebrate the life of a friend or relative… npENGAGE via AFP
- One Today … As In $1. The world needs as many givers as we can possibly motivate and enable. Here’s a tool that might be able to help. By Tom Belford for The Agitator
- Junk mail for major donors? Should major donors get the mail and email appeals that others get? Absolutely. Here’s the reasoning: … by Jeff Brooks for Future Fundraising Now
- 3 Ideas for Inspiring Member Loyalty and Demonstrating Value. Here are some ideas on ways associations can inspire mutual loyalty and demonstrate member value. … by Lori Halley for Wild Apricot Blog
- Create exclusive events to reward key supporters. How the Smithsonian National Air & Space Museum uses exclusive tweet-ups to engage supporters. … by Annie Lynsen for Socialbrite
MARKETING / COMMUNICATIONS
- Newsletter Strategies That Will Open Donors’ Hearts and Wallets. Your wonderful newsletter just may be a total waste of time. Even worse, it might be HURTING you and your cause. Why? Because it is boring! Wouldn’t it be wonderful if your newsletter actually helped RAISE money? by Gail Perry
- It’s Time For Nonprofits To Become Expert Publishers. Most nonprofits have no shortage of things to talk about online: their mission, their activities, their needs. Donors also want to stay informed on the topic at large. … by Steven Shattuck for Bloomerang
- Don’t Let Your Donation Page Suffer from Abandonment Issues. The last time I did a donating experiment was after the earthquake and tsunami in Japan. At that time I donated a small amount to several charities working on disaster relief. I was particularly interested in how they thanked me after my donation… Joanne Frits for About.com
- Get Attention With Your Next Multichannel Campaign. Getting the attention of your supporters and engaging them in your campaigns on one platform is hard enough. But the key to campaign success comes … by Amy Sample Ward and Allyson Kapin for ‘Nonprofit Marketing: Getting Attention Blog’
LEADERSHIP
- Have you bought into the myth of Boards? There’s a bogus belief that exists in the minds of nearly everyone who works in nonprofit. And it goes like this: “People who sit on nonprofit Boards know how to be good Board members and … by Sandy Rees for Get Fully Funded
- Should you really give that guy a microphone? A reflection on why it’s important to have the right person representing your organization on stage. by Sherry Truhlar for Red Apple Auctions
- Why Volunteering and Board Membership Should Go Hand in Hand. Poor members are often times made, not born. Read more to learn about how to inspire your board … by Jay Love for Bloomerang
- 7 Questions: Accountability for Community Impact | Leadership That Creates the Future: The quality of life in our communities is hugely affected by the work of many, many small groups of people who give their time to make something better. Here are 7 questions… via AFP
NONPROFIT NEWS
- All Eyes on Delaware’s Public Benefit Corporation Legislation. Last month, with great fanfare, Delaware’s governor Jack Markell introduced legislation providing for the creation of public benefit corporations. Enjoying broad, bipartisan support, the new law is expected to be quickly approved … by Gene Takagi for Nonprofit Law Blog
- Half of Americans Say Giving Is Best Part of Wealth. Giving money away to good causes is the most satisfying part of life for at least half of America’s millionaires and billionaires, according to a survey released last week. Philanthropy ranked highest … from The Chronicle of Philanthropy via AFP
- IRS Publishes FAQs about Operating as an Exempt Organization | Planned Giving Design Center: The IRS has published a list of frequently asked questions and answers regarding record keeping requirements for tax-exempt organizations, the types of activities in which they can engage, and notification requirements … Via AFP
- Nonprofit Benchmark Study Shows Nonprofits Are Raising More Money. Last month we reported that online fundraising response rates declined 27% between 2011-2012. The latest Blackbaud Online Marketing Benchmark Study for Nonprofits also indicated a steep decline in fundraising response rates… by Allyson Kapin for Frogloop
